Nov 6, 2011

iPad in the Fashion Business

The Benetton Group, headquartered in Venice, Italy, is internationally known for its lively fashions and memorable ad campaigns. Recently, they created a fast, color-accurate iPad catalog app that replaces bulky, production-intensive hardcopy catalogs. As a result, the company saves 60 days per year in preparing its sales materials for its staff and is able to adapt instantly to changes.

Read more...

Apple article – iPad in Business

Watch a video from The Benetton Group


Video and article link here.

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